On this Wellness Wednesday, we sit down with Bethany McDaniel, founder of Primally Pure, to discuss her journey to building a thriving non-toxic skincare brand rooted in regenerative farming. We explore how her family’s farm, Primal Pastures, inspired her to create effective natural deodorants and other products like beef tallow-based balms and zinc oxide sunscreens, challenging conventional beauty norms. Bethany shares insights on the toxicity of common skincare ingredients, the importance of mindful sun exposure, and balancing entrepreneurship with motherhood. She also reflects on how her faith guides her business, the power of creation-based wellness, and navigating controversy wit...