75 Hospitality Titans Share Their Secrets in Steve Turk’s New "Hospitality Unlocked" Book

Steve Turk returns to the podcast, this time with a brand-new title—author. In this episode, live from the IMN STR Forum in Miami, Steve shares the journey behind Hospitality Unlocked, a book packed with insights from 75 of the industry's top leaders. We dive into his inspiration (hint: Tim Ferriss was a big influence), the art of guest experience, and the surprising lessons he uncovered while compiling wisdom from hospitality’s best. But that’s not all—Steve also reflects on his own career, from pool boy to hotel executive, and reveals what it really takes to...