How to Build the Future of the Vacation Rental Industry

Meet Adam Norko, a former marine turned hospitality marketer extraordinaire. Adam has spent the last two decades working in sales and marketing for a number of hospitality brands — everything from the PropTech side of the house to leading growth at vacation rental and STR management companies. In this conversation, Adam and I talk about how marketing has evolved in the vacation rental industry, what shifts the smartest hosts are making right now to prepare for the next generation of guests, the opportunities that exist for entrepreneurs to build new brands and companies in the space, wh...