How to Build a Franchise-Worthy Hospitality Brand — The Story of Casiola

Meet Dennis Goedheid, founder and CEO of Casiola — one of the hottest vacation rental management companies in the short-term rental space. Dennis is no stranger to entrepreneurship — he started and sold two companies in his native Belgium before moving to Silicon Valley to find inspiration for his next big thing. And while he couldn’t have known it at the time, that next big thing would be a vacation rental management company based in Orlando, Florida that is helping to write the book, in real time,  on how to build such an exceptional hospitality brand that sho...