How to Build the Apple of Vacation Rentals: Imagining, Creating, and Scaling the Wander Brand

Meet Kyle Tibbitts, Chief Marketing Officer at Wander, a network of smart, luxury vacation rentals that’s on a mission to verticalize the short-term rental experience. If you were to have asked Kyle as a 10-year-old what he wanted to be when he grew up, he would have told you a lawyer, which, today, Kyle would tell you would have been a huge mistake. But if you were to have asked Kyle what he wanted to be just a few years later, he would have told you an architect — from a young age he had a deep...